Meet the Yak Group

Sean is a digital marketing and branding expert. His experience as an on-air radio personality includes many KMUD fundraising drives and a 10 week run with The Love Show, a call-in show about love and relationships. Currently Hotboxing In Humboldt is a passion project which showcases the amazing local farmers of the Emerald Triangle.
As a red-eyed cowboy in the early 90s cruising LA to Newark Sean unknowingly picked up design habits and networking skills that he has put to good use since.
Now his latest endeavor is The Yak Group, a full-service ad agency that focuses on working locally with the uniqueness of the Humboldt business owners.

Tobin is a Certified Inbound Marketing expert and has been actively assisting brands in the digital space, primarily social media management and copy writing, for 12 years. His 28 years in fine dining restaurant management gave him the experience he needed to build a digital company based on the power of creating genuine connections across all industries that stand the tests of time and his published book "What Seems To Be The Problem" (available on Amazon....wink wink) finely tuned his writing chops.
A Bay Area transplant, Tobin moved to Humboldt from the East Bay with his wife and four young children to give them an opportunity to learn from soaking up the great outdoors and has cherished every minute of their time in their new forever community.